I will start this blog with a brief history into the advertising campaigns of Chloé. I spent last Wednesday feverishly searching for these images in time to present them in class that night, which didn't happen in the end. Each one of these images is too beautiful just to have them sitting in a folder of my desktop! It's also interesting to look at them all in a chronological order, as it really highlights the evolution and changes in direction that the label has undergone over the past few years.
I especially love this campaign... and season. I reckon it's still pretty current, with the whole rock chick bohemian masculine feminine blah blah edge. Alexander Wang's recent bags are pretty similar to the ones of this range anyway...
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